The first and leading certified reseller for The Trade Desk and certified to enable self-service access to both The Trade Desk and Walmart Connect. We offer advertisers the unique advantage of combining The Trade Desk's top-tier technology and performance with Walmart's extensive first-party omnichannel data. This enables advertisers to maximize the effectiveness of their media spend.
Additionally, Goodway Group is now a managed-service partner (MSP) for Walmart Connect, providing activation support across all aspects of Walmart media.
Advantages of Partnering with Goodway Group:
Access via a trading desk to platforms like Walmart Connect and The Trade Desk.
Flexible minimums, making advertising more accessible..
Comprehensive training, full onboarding, and ongoing support ensure you're equipped for success.
At Goodway Group, we offer two convenient options to meet your advertising needs:
Sit back and relax while we handle everything from campaign setup to optimization. Benefit from expert support and hands-off management, allowing you to focus on other aspects of your business.
Take control of your advertising with our flexible self-service option. You manage campaign creation and management, enjoying autonomy and flexibility.
Unlock Walmart Connect with Goodway Group to access a complete Walmart retail partnership, offering advanced audience segmentation, media implementation, and measurement solutions.
Start by concentrating on business and marketing intelligence, along with defining goals and recognizing obstacles. We help you in aligning your product, messaging, and creative content with consumer behaviors and the effective utilization of data.
Get time back through efficiency. Receive timely performance reports for budget management. Get actionable insights and optimization recommendations during and after campaigns
Ensure your commerce investment is set-up to perform and reduce waste. We’ll help create campaigns, quality assurance, dayparting, and in-flight optimization.
Effectively managing sales lift, return on ad spend (ROAS), and new buyer analysis.
A dairy company aimed to run campaigns for two products and make use of Walmart Connect DSP data and their closed-loop measurement to their advantage.
With assistance from Goodway Group, the campaigns generated a return on ad spend (ROAS) of 2.62X and 22.39x for each product, respectively.

Incremental Households Reached
Incremental Sales
New Buyers (Product 1)
Schedule Your Demo With Goodway Group Today!
Ready to learn more about Walmart Connect and how Goodway Group can help?
Managed service: Goodway Group handles all aspects of your advertising, from setup to optimization. You benefit from expert support and hands-off management.
Self-service: You control everything, including campaign creation and management, offering autonomy and flexibility.
Both options provide access via a trading desk to platforms for Walmart Connect and The Trade Desk. You'll enjoy lower minimums compared to going direct, comprehensive training, full onboarding, resources, and ongoing support

Our team's exceptional expertise and unwavering dedication have been recognized with numerous prestigious awards, showcasing our commitment to excellence.
For Commerce, including retail media, media planning and buying and measurement
Unlock new advertising opportunities with Walmart Connect. Reach millions of customers and drive sales with our innovative solutions.
Connect with a Goodway Group representative today.
A dairy company aimed to run campaigns for two products and make use of Walmart Connect DSP data and their closed-loop measurement to their advantage.
With assistance from Goodway, the campaigns generated a return on ad spend (ROAS) of 2.62X and 22.39x for each product, respectively.
