iStock_000084239407_Medium_ChangeiMedia Connection recently asked eleven top players to confess one thing they wish they could change about our industry for the better.

How did they respond? Read their insightful responses and how our own Jay Friedman, COO at Goodway Group, weighed in on this intriguing question here:


Goodway Group is the digital partner advertisers trust to drive campaign performance and media efficiency. Proud to be completely independently owned and operated, Goodway provides trustworthy expertise that meets its clients’ needs — and no one else’s. Using predictive intelligence, Goodway helps advertisers get the most value out of every impression across all paid digital media. Through the combination of employing the smartest technology and the most experienced people in the industry, Goodway delivers authentic results.

Goodway Group. Honestly Smart Digital.