GOODWAY GROUP CELEBRATES 90: WHAT ARE YOUR FAVORITE GOODWAY STORIES?
A Blizzard to Remember
When I first started working, we often went to Detroit to sell the Big Three. My dad always rented big luxury cars like Lincoln Continentals. One time, we landed in a blizzard and somehow made it to Chrysler headquarters in Highland Park.
We skidded on 75, and I thought we were going to get mangled. My dad kept saying, “Keep driving; keep going.”
When we got there, only a few cars were in the lot, even though Detroit clients were used to snowy conditions. As luck would have it, the Dodge CMO made it in, and with so few people in the building, we got to meet with him. He couldn’t believe we had made it in from Philadelphia when employees did not make it in from local towns. We had a great meeting, which led to our biggest multi-million-dollar print promotion job in our history to launch the Dodge Caravan.
NOT a Drill
We often had fire drills at our headquarters, and everyone would vacate except for my dad and me.
One day, unbeknownst to us, one of those drills could have turned deadly due to a gas leak, which I smelled.
I pushed my dad to leave the office, but he wouldn’t do it. Then five fully suited firemen came in and escorted my dad out. That’s what it took to take him from his work. Needless to say, no one could accuse him of not having a solid work ethic.
Goodway Vs. the Fire
We hit a low point in the 1940s when a fire leveled one of our printing plants.
My dad, uncle and grandfather drove up to the plant in the middle of the winter, and the fire hose streams froze up. It was traumatic and almost put us out of business.
Fortunately, they did wind up salvaging the printing equipment, which was great news since during the war, you couldn’t get parts. We were lucky enough to reopen by a publisher who gave us a variety of business that helped us expand our client base.
GOODWAY GROUP CELEBRATES 90: WHAT DO YOU HOPE FOR GOODWAY IN THE FUTURE?
I want every Goodway employee to have a good work-life balance – to have time for their family life and other passions – and to always be challenged to learn new skills, build their brands and rise in the company to do whatever they desire.
As Goodway continues to grow, I want our team to still feel like family, caring for one another, no matter how large, how global we get.
I want Goodway’s essence to flicker on in everyone who picks up the drumbeat of my family’s long-ago dream, in everyone who continues to stoke it and carry it forward into a future of Goodway milestones that today are still beyond our wildest imaginings. And in that future, no matter the year – 2029, 2049, 2069 and beyond – I want us to be there ready: ready with our sleeves rolled up, ready to transform and innovate at the forefront of our industry, ready to dig in and break new ground.