Goodway Group has been recognized by Ad Age as one of the Best Places to Work in 2021.
Jay Friedman's byline on marketing spend in 2021.
David Grow's byline on the rise of voice search in Google and Amazon's e-commerce.
Jay Friedman's commentary on identity featured in Digiday.
Jay Friedman's byline on the effects of the recent Google lawsuits on CEOs and CMOs.
Pickup of the wire release announcing Goodway being named on AdExchanger's Programmatic Power Player list.
Jay Friedman's Q&A discusses how the agency environment has evolved through the COVID pandemic and how the movement to in-house with affect brands in the future.
Pickup of the Marketing Dive story.
Jay Friedman comments on Facebook's antitrust lawsuit cases.
Goodway's Lisa Little shares her top tips on how to become a proactive and supportive Search Sherpa.
Andrea Kwiatek, strategic partnerships manager at Goodway discusses how Accretive Media is bringing differentiated data into DOOH.
Jay Friedman shares his insights as Google announces its plans to end the support of third party cookies.
For AdExchanger's Data-Driven Thinking column, Jay Friedman discusses the known unknowns and the unknown unknowns of global privacy laws and how to best tackle them.
Amanda Martin, VP enterprise partnerships, shared her perspective on third-party cookies and the opportunity at hand to rewrite identity in this Digiday piece with LiveRamp.
This Digiday piece dives into how Slate is utilizing audio for its first-party data strategy, and Jay Friedman, President, weighed in on how this strategy will play out.
Jay Friedman, President at Goodway Group, discusses how CPRA is looking more like GDPR than CCPA did in this AdExchanger piece covering the approval of the privacy rights act.
In this AW360 piece, Corean Canty, COO, offers brands insider information into how they can continue to connect with diverse audiences beyond the trending moments.
Adweek dives into Google's marketing strategy amidst antitrust claims, with Jay Friedman, President at Goodway, contributing his insights on Google's reputation of privacy and how it may impact marketers on a day-to-day basis.
Ahead of the holiday season, Brody O'Harran offers his insights into 4 eleements brands need to consider when investing for CTV in this Ad Age piece.
Lisa Little, Search Advisor at Goodway Group, was awarded the title of Search Marketer of the Year for the Search Engine Land awards.
With the advertising industry driving the economy, Jay Friedman, President at Goodway, offers his insights in how brands can play a major role in keep consumers connected during a pandemic.
Amanda Martin, VP enterprise partnerships at Goodway, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss why buyers are interested in this information, what is still making it difficult to understand and execute on, and her hopes for the future of transparency
Goodway Group won the Best Data Visualization Solution category for the 2020 MarTech Breakthrough Awards, which recognizes outstanding marketing, sales and advertising technologies across the industry.
‘Can’t really be ignored’: Marketers and media buyers are finally taking the on-going TikTok saga seriously
Jay Friedman, President at Goodway, gave his insights into what's next for the Tik Tok saga for marketers and media buyers for this Digiday article.
Ami Sirlin, VP at Goodway, appears as a guest on Gaper.io's podcast to discuss the work-from-home workforce and the process of becoming fully remote.