About Andrew Blustein

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So far Andrew Blustein has created 83 blog entries.

When Goodway Group Added Log-Level Data To Its DSP Algo, Performance Soared

Goodway Group's Strategic Partnerships Manager Andrea Kwiatek discusses Goodway's partnership with PubMatic to utilize their log level data and help improve Goodway's data accuracy and client success.

2021-02-17T10:04:50-08:00In the News|

Diversity in Super Bowl Ads Fails to Reflect the Audience

Goodway Group COO, Corean Canty, shared commentary around the lack of diversity in the Super Bowl and in leadership positions overall. Corean stressed the importance of hiring diverse candidates but also including them in the decision-making process.

2021-02-10T09:53:25-08:00In the News|

Liveramp Holdings Inc (RAMP) Q3 2021 Earnings Call Transcript

Goodway Group was recently included in LiveRamp's Q3 2021 earnings call. Goodway has pledged to migrate all of our first-party LiveRamp audiences via The Trade Desk, further proving our support in moving forward buying sustainable, people-based inventory.

The Trade Desk is gearing up for a big battle with Google and Amazon for digital ad dollars in 2021

Goodway Group President, Jay Friedman, shares his thoughts on The Trade Desk becoming an even bigger digital ad player this year with Business Insider.

2021-02-10T09:32:08-08:00In the News|

Being Able to Pivot is Agencies’ Greatest Strength: Q&A with Jay Friedman, Goodway Group

Jay Friedman's Q&A discusses how the agency environment has evolved through the COVID pandemic and how the movement to in-house with affect brands in the future.

2020-12-28T17:12:42-08:00In the News|
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