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About Katie Scott

There is nothing greater than helping clients achieve awesome things. This has been true for every role Katie has stepped into, including Digital Strategy Director at Goodway Group. So, it’s no surprise that after a decade in media planning, she is still helping her brand partners stand out in the crowded ad arena — whether that’s sharing the latest trends in TV ad extensions, explaining the benefits of full-funnel retargeting, or strategizing a paid social media campaign.