The fact that the digital landscape has changed everything in the way that consumers find a brand, research their options and choose to buy (or not buy) products isn’t debatable – and you know that. But since this shift in consumer behavior has happened, have your clients really taken the time to ensure their media strategy has kept up to date?
Are your clients still unsure about adding programmatic media to their marketing mix? They’re not alone — over two-thirds of CMOs do not totally understand programmatic advertising or how to apply it to their marketing campaigns.
Programmatic media can seem intimidating, with all of the jargon, acronyms and new-wave ad tech companies. But what if you had a more compelling way to show how they can reach today’s consumers with programmatic? Downloading Goodway Group’s professionally designed Programmatic 101 presentation deck is a great place to start.
Goodway knows describing how programmatic works isn’t easy, which makes justifying why advertisers should invest in programmatic media even more complicated. Give your client presentations a visual makeover with these 10 beautiful programmatic slides, specifically designed to help agencies have more impactful conversations about programmatic on a practical level. The easy-to-download programmatic slides deliver keen insights on how marketers can tap into the new consumer journey through effective, professional-looking graphics and content.
Redefine their expectations of what programmatic can offer. Download the free Programmatic 101 slides today.
Goodway Group is the digital partner advertisers trust to drive campaign performance and media efficiency. Proud to be completely independently owned and operated, Goodway provides trustworthy expertise that meets its clients’ needs — and no one else’s. Using predictive intelligence, Goodway helps advertisers get the most value out of every impression across all paid digital media. Through the combination of employing the smartest technology and the most experienced people in the industry, Goodway delivers authentic results.
Goodway Group. Honestly Smart Digital.